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HubSpot NPS and customer feedback surveys that drive action
Survey timing, audience rules, detractor follow-up, and dashboards — so feedback lands in HubSpot and someone actually responds to unhappy customers.
HubSpot NPS and customer feedback survey setup is the configuration of Net Promoter Score, CSAT, and custom surveys in Service Hub — including who receives them, when they send, how responses log to contacts, and what automation follows promoters and detractors. Vestal Hub is a HubSpot Gold Solutions Partner trusted by 100+ companies, and we help customer success teams who either do not survey at all or collect scores nobody acts on. We connect feedback to tickets, tasks, and reporting leadership reads.
On this page
- What NPS and feedback survey setup in HubSpot includes
- When customer feedback programs fail
- Benefits of running feedback inside HubSpot
- How we implement surveys and response workflows
- Who should set up NPS in HubSpot — who should not yet
- Why Vestal Hub for HubSpot survey setup
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Related HubSpot services
Customer Success SetupService Hub SetupRenewals PipelineWorkflow AutomationCustom Reporting & Dashboards
Related industries
SaaSMarketplacesE-commerce
Related glossary
Lifecycle StagesRevOps (Revenue Operations)HubSpot Solutions Partner Tiers
FAQ
- Can HubSpot send NPS surveys automatically after onboarding or support?
Yes. We trigger surveys based on lifecycle stage, ticket closure, time since purchase, or other rules you define, with suppression so the same contact is not surveyed too often or twice by marketing and service programs running on different calendars.
- What happens when a customer submits a detractor score?
We configure workflows to notify the CSM, create a task or ticket, and optionally send an internal Slack alert. The exact playbook is yours — we automate what you commit to execute, not a generic auto-reply the customer never sees a human follow up on.
- Do you set up CSAT on tickets as well as relationship NPS?
Yes. Transactional CSAT after ticket resolution and relationship NPS on a schedule serve different purposes — we can implement one or both with clear governance on who receives which survey when, how often, and who owns follow-up for each type.
- Can we segment survey results by customer tier or product?
Yes. Responses log to properties we use in lists and dashboards, so you can compare enterprise versus SMB or product lines if your data model supports it — we align properties where tier or product data is missing today so segmentation is possible.
- Which HubSpot tier includes customer surveys?
Survey features require Service Hub at the tier that includes them. We confirm your plan supports the survey types you want before building so you are not configuring instruments your subscription cannot send or reporting views your tier cannot host.
- How much does NPS survey setup in HubSpot cost?
Pricing depends on survey count, workflow complexity, and integrations with success tools. We quote after a scoping call once we understand your program — there is no standard price without knowing how many surveys, cohorts, and follow-up paths you need live at launch.